With the social media landscape constantly evolving, social platforms are becoming more diverse and inclusive. Users are seeking spaces where they can have voices represented while also seeing a wide range of other perspectives and experiences. Let’s take a look at how these cultural shifts are reshaping the social media space and what this means for content creators and users alike:

Diversity

One of the biggest shifts in recent years is the emphasis on diversity. Users are increasingly demanding platforms that represent a wide range of voices and backgrounds. From race to gender identity, sexual orientation to body diversity, it is crucial to have a diverse platform to create a better online community for users. 

Inclusion

Social media platforms are increasingly focusing on inclusion with each post. They have implemented features such as automatic commenting, message filtering, and muting to promote respectful dialogue and combat hate speech and discrimination. In addition, content creators are creating respectful online conversations. More inclusivity on your platform means amplifying diverse voices and creating a safer and more welcoming online environment for all users.

Representation

Social media has made it much easier for marginalized voices to be represented and for conversations about global and non-mainstream issues to take place on a larger scale. Users are looking for platforms that actively reflect the diversity of the real world. They want access to content, AND they want to see themselves represented in it. Putting an emphasis on representation in your content will humanize your brand, and show users that the content is speaking directly to them. Including ALL voices in your community will help you create an inclusive and well-respected platform. 

With the ongoing changes we see every day on social media, it is important to stay with the times. Diversity, inclusion, and representation in social media are crucial for making users feel accepted and heard. Understanding the cultural shifts in our world, specifically when it comes to social media, will allow creators to foster a respectful and thriving platform. It will also allow users to develop an understanding of different perspectives and backgrounds – creating a positive space for anyone and everyone!

-Camille Turner, MFBS Intern